Welcome to the third installment of my DIY Design series for entrepreneurs, bloggers and social media enthusiasts who are ‘doing it for themselves’ using Canva and other design software to create engaging graphics for their target audiences / market!
Firstly, what is a grid? A grid is a system of evenly spaced vertical and horizontal lines on the page/art-board/document that you are working on – and depending on your software, they can either be “invisible” guides (visible on screen/in the working doc but not visible in final output) or, you can create physical lines with the appropriate line tool, which can later be deleted before prepping your file for it’s final use (print, online etc.)
Why do grids matter? Grids help us to structure and organise our content in a visually pleasing and consistent way. They are incredibly flexible in that you can make your own grid up according to what works best for you and what you are trying to communicate.
How can YOU use grids to help improve your design work? Simple, here are my three top tips …
By having a grid system in place you can explore balance with your content (don’t forget that you DON’T have to fill every space like I have in the example below, depending on your design, using White Space can work to your advantage where balance is concerned too!)
Grids/guides will give you something to align design elements and type to, to create a good flow and a harmonious design through consistency.
To those I partner with frequently (other designers and web developers) I am known as the ‘Spacing Nazi’! Creating equal and consistent spacing around design elements is a sure fire way to create a more harmonious and effective design.
Of course, there are MANY other ways in which grids can help and there are tons of resources online if you do a quick Google search on using grids in design, but these three tips will at least get you started and you can exercise some trial and error until you figure out what works well for you.
Hope you have found this interesting and helpful and that you will put these suggestions into practice – as always, feel free to ask questions and/or make suggestions about ‘design things’ you would love to learn more about.