Very recently I’ve had the pleasure of working with the lovely Gen on a rebrand for Olly Polly, and on the design of the website for her stunning modern, handmade kids decor company.
Gen recognised the need for a rebrand while we were in the midst of the website design work and it all came together so quickly and beautifully, we are both thrilled with the outcome.
With the visual identity specifically, we wanted to create a look that was more consistent and in line with the Olly Polly product offerings… This new design, with a minimalist Scandi feel to it, plus an symbol that mimics one of her most popular products, works brilliantly with the clean lines of Gen’s overall decor designs and vision.
Here’s a screengrab of the Olly Polly website home page… In keeping with the ‘minimalist but cute’ vibes of the brand, the site overall is easy to navigate, browse and shop on, and the addition of unique little illustrated graphics (my favourite being the cloud on the Contact page!) gives the site extra ‘adorability’!
This week, Gen launched her new summer range – a few tasters below, but head onto the Olly Polly website to see more and place your orders before Christmas!
The Olly Polly product photos featured here are by the talented Lauren Setterberg